Expectation Management and Briefing 101

 Expectation Management & Briefing 101- How To Get The Best Value From Your Creative Suppliers

Workshop details in brief…

  • Learn how to brief your chosen creative supplier the right way.

  • Practices and techniques used to manage your client’s and customer’s expectations and ensure a fair, transparent, happy relationship.

  • Pricing, budgets and schedules - the bottom line.

  • Includes a downloadable adaptable template briefing doc. and call sheet - (absolute gold for marketing managers and creative directors).

  • Resource list and further reading/watching.